Brass alt are a experienced digital agency that specialise connection strategies, search and social strategies, online display campaigns, content, games, movies, apps and build websites. They are based in leeds and London. During the lecture they talked about the power of social media and when it's used in the right way can have a positive outcome for the companies.
They run some social media campaigns and tweet on behalf a company responding to questions and topics of interest.
This lecture gave me an insight in to how social media is use and how it can beneficial to a company. This show that social media is an important feature of a campaign and how I can utilise this in some of my studio briefs.
